March 04, 2015
Instead of treating the migration to chip as solely a matter of compliance, many smart companies are using the technological disruption caused by EMV as a catalyst for positive change.
They are examining the convergence of payments and mobile, envisioning what’s possible, and embracing innovative solutions that become game-changers in the new world of connected commerce. The EMV liability shift will drive POS upgrades that will, in turn, create new mobile point of sale and m-commerce engagement experiences influenced by advances in mobile technology.
It is estimated that by the end of 2015, 1.1 billion EMV cards will be issued in the United States. And while that is no small task for issuers, it pales in comparison to the complexities involved in the upgrade or replacement of an estimated 13 million point-of-sale (POS) systems.